Software to foster talent in your marketing and advertising agency
Your agency serves your clients with creative and strategic work. With our software platform, you can develop the marketers, advertisers, writers, and other professionals you need to build a strong firm. Compete to recruit them, develop their professionals skills, and move them through the ranks of your organization.
500+ of the world’s leading professional services firms trust us
Firms around the world choose us for their most complex talent management needs
If your organization provides marketing and advertising services, effectively managing your talent can lead to major benefits
With our software platform, our clients have:
Hired top professionals faster
and improved their satisfaction and productivity during integration
Retained their long-term contracts or retainers
with continuous performance feedback on client work
Increased firm productivity & utilization rates
through strategic work scheduling and assigning during in-person or remote work
Built a versatile workforce
that can effectively serve their client needs and meet project timeline estimates
Engaged and retained their professionals long-term
nurturing their skill development & promoting them through their ranks
Met their diversity goals
and ensure that all professionals had opportunities to develop and advance
A software platform with solutions for every marketing or advertising talent challenge
Our connected software comes together to provide a comprehensive experience for your creative and strategic talent. No matter what the career stage or project at hand, find the solution you need to improve performance and nurture growth and satisfaction.
Bring in the mid-career and student talent your firm needs
Attract the executives, marketers, designers, and writers you need in your marketing or advertising firm with an easy application experience that integrates with your website. Our applicant tracking system (ATS) helps identify students and grads from marketing, design, business, and other programs for your internships. Save money on search firms fees when looking for lateral hires. Filter applicant pools based on the diversity and skills you need. Manage interview scheduling and candidate correspondence. Make informed hiring decisions and improve your practices with our reporting engine.
Strategically integrate the hires you worked hard to recruit
Bring marketers, advertisers, and other creative professionals into the fold of your firm with integration software that makes sure no one is left behind. Start with a timeline of integration activities chosen for their role and career level. Establish key stakeholder and client relationships through introductions and mentorships. Collect real-time feedback from your hires and their integration teams. Confirm that you made the right hiring choice and ensure that they are satisfied with your firm culture. Track organization-wide progress on one dashboard, with alerts so you know if any early-career or lateral hire is behind schedule.
Drive productivity with informed work distribution
Make informed assigning decisions by always knowing who in your firm or agency is available for projects. You have professionals available to take on work, and you have projects that need to be done on tight deadlines. Our software helps you identify your assigning options by allowing your people to forecast their availability. With color-coding to show how much work they already have, assign the right team to each project in order to maximize client satisfaction. Keep your people as productive as possible without overloading them. Manage remote work situations and avoid productivity loss.
Delegate client work and projects in one assignment hub
Give your people a variety of stimulating assignments, whether they’re interns, full-time employees, or freelancers and contractors. Our work allocation software can help rotate people through departments to learn and contribute to key client work. Make sure everyone is getting the right work to help them succeed and develop. Allocate projects to interns and evaluate them on each one. For full-time employees, effectively staff projects teams based on availability, demographics, skills, and interests. Import assignments directly from your accounting system.
Execute professional evaluations and identify top performers
Turn your recurring evaluations into a well-oiled machine that helps your professionals improve. Our performance management software is designed for the many-to-many feedback that creative and collaborative client projects necessitate. Match a professional with the work they did on each project and with the managers or directors who supervised them. We support all recurring evaluations and goal planning processes. Track overall performance and identify who is excelling and who needs guidance. Review and filter an individual’s progress throughout their career with year-over-year reports.
Continuous feedback on all projects and client work
Give your creative professionals the feedback they need to continuously improve their performance. For example, an intern might require guidance on their summer projects, or a graphic designer may ask for notes on a client project. Use our feedback tool to ensure your professionals are happy, your clients are happy, and all work is being done well. For long-term contracts or retainers, set up recurring feedback triggers to ensure that work for these key clients is being performed at the highest possible level across the firm or agency, and that you’re maintaining these client relationships. Collecting and recording feedback throughout the year also supports annual evaluations.
Create and track professional learning opportunities
Your professionals can advance in their specialties or widen their expertise with our learning management system (LMS), designed for your firm or agency to create or track this progress. Build a structured curriculum for different roles or departments. Give your professionals the resources that they need to become more well-rounded. Every employee has a personalized homepage that tracks their progress and enables quick course registration. Plan in-person and remote learning events. Customize our credit tracking engine to track external certifications or to create your own internal credits.
Find and close skill gaps with the right work experience
Get an overview of your firm’s competencies and develop individual skills with the right work experiences. Create progressive skills requirements that take employees from intern to managing director, based on your organization, departments, and practice areas. Professionals can track their progress as they gain experience. Integration with our work allocation tool allows you to staff diverse teams who can complement and learn from each other. Monitor your firm’s overall skills and readiness for certain work. Use strategic assigning or hiring to fill gaps in your expertise.
Bring in the mid-career and student talent your firm needs
Attract the executives, marketers, designers, and writers you need in your marketing or advertising firm with an easy application experience that integrates with your website. Our applicant tracking system (ATS) helps identify students and grads from marketing, design, business, and other programs for your internships. Save money on search firms fees when looking for lateral hires. Filter applicant pools based on the diversity and skills you need. Manage interview scheduling and candidate correspondence. Make informed hiring decisions and improve your practices with our reporting engine.
Strategically integrate the hires you worked hard to recruit
Bring marketers, advertisers, and other creative professionals into the fold of your firm with integration software that makes sure no one is left behind. Start with a timeline of integration activities chosen for their role and career level. Establish key stakeholder and client relationships through introductions and mentorships. Collect real-time feedback from your hires and their integration teams. Confirm that you made the right hiring choice and ensure that they are satisfied with your firm culture. Track organization-wide progress on one dashboard, with alerts so you know if any early-career or lateral hire is behind schedule.
Drive productivity with informed work distribution
Make informed assigning decisions by always knowing who in your firm or agency is available for projects. You have professionals available to take on work, and you have projects that need to be done on tight deadlines. Our software helps you identify your assigning options by allowing your people to forecast their availability. With color-coding to show how much work they already have, assign the right team to each project in order to maximize client satisfaction. Keep your people as productive as possible without overloading them. Manage remote work situations and avoid productivity loss.
Delegate client work and projects in one assignment hub
Give your people a variety of stimulating assignments, whether they’re interns, full-time employees, or freelancers and contractors. Our work allocation software can help rotate people through departments to learn and contribute to key client work. Make sure everyone is getting the right work to help them succeed and develop. Allocate projects to interns and evaluate them on each one. For full-time employees, effectively staff projects teams based on availability, demographics, skills, and interests. Import assignments directly from your accounting system.
Execute professional evaluations and identify top performers
Turn your recurring evaluations into a well-oiled machine that helps your professionals improve. Our performance management software is designed for the many-to-many feedback that creative and collaborative client projects necessitate. Match a professional with the work they did on each project and with the managers or directors who supervised them. We support all recurring evaluations and goal planning processes. Track overall performance and identify who is excelling and who needs guidance. Review and filter an individual’s progress throughout their career with year-over-year reports.
Continuous feedback on all projects and client work
Give your creative professionals the feedback they need to continuously improve their performance. For example, an intern might require guidance on their summer projects, or a graphic designer may ask for notes on a client project. Use our feedback tool to ensure your professionals are happy, your clients are happy, and all work is being done well. For long-term contracts or retainers, set up recurring feedback triggers to ensure that work for these key clients is being performed at the highest possible level across the firm or agency, and that you’re maintaining these client relationships. Collecting and recording feedback throughout the year also supports annual evaluations.
Create and track professional learning opportunities
Your professionals can advance in their specialties or widen their expertise with our learning management system (LMS), designed for your firm or agency to create or track this progress. Build a structured curriculum for different roles or departments. Give your professionals the resources that they need to become more well-rounded. Every employee has a personalized homepage that tracks their progress and enables quick course registration. Plan in-person and remote learning events. Customize our credit tracking engine to track external certifications or to create your own internal credits.
Find and close skill gaps with the right work experience
Get an overview of your firm’s competencies and develop individual skills with the right work experiences. Create progressive skills requirements that take employees from intern to managing director, based on your organization, departments, and practice areas. Professionals can track their progress as they gain experience. Integration with our work allocation tool allows you to staff diverse teams who can complement and learn from each other. Monitor your firm’s overall skills and readiness for certain work. Use strategic assigning or hiring to fill gaps in your expertise.
We know the intricacies of marketing & advertising
Frequently asked questions
What if we already have an HR system? Why do we still need vi by Aderant?
We integrate with our clients’ HR systems and focus on managing strategic talent.
Do we need to buy the whole platform?
Many of our clients implement one of our pinpoint solutions to solve a specific problem, and adopt other products later as they roll out the platform.
Is this platform only for marketers and advertisers or can it be used for other staff too?
This platform can be used for all of your marketing or advertising firm staff.